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Xpublisher at tech@media 2021

Metadata-First and the (R)Evolution of Content

On March 24, the Digital Publishing Reports’ digital conference tech@media will take place. Matthias Kraus, CEO of Xpublisher, will present the importance of a metadata-first strategy and how it provides a strong foundation for automated publishing and AI.

Content creation and publishing are often built on the paradigm of files and folders. In the future, documents will be more fluidly componentized and structured to separate the underlying information from its representation. Professional tools will optimally support authors in this process.

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